Seattle Startup Throws Hardhat Into Home Improvement Arena | King5.com Seattle

“A lot of companies are providing more of a lead generation services, trying to connect up consumers with a pro,” said CEOMatt Williams. “We’re much more about the actual act of getting a job done – what is it you’re trying to get done, how much money it will cost and then let’s help you find someone who’s the right person for the job.” Williams’s startup experience is another advantage for Pro.com; the Amazon alumnus is a former CEOof online news aggregator Digg. His new company has raised $3.5 million in seed money from top venture firms Madrona Ventures of Seattle, Silicon Valley’s Andreesen Horowitz, and Amazon CEO Jeff Bezos’ personal investment fund, Bezos Expeditions. Williams said in Pro.com’s short life span, it has already lined up “tens of millions of dollars of jobs” for customers. He believes that validates the opportunity he and his team first saw in this industry. http://www.king5.com/news/technology/Seattle-startup-throws-hardhat-into-web-based-home-improvement-arena-260109321.html

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